We would like to use this platform to introduce ourselves, the new owners of TSPA Ft Myers. I am Richie Wermuth and my “partner in crime” is my mom, Min Wermuth.
Min is originally from South Korea, but we would say home to us is Cocoa Beach, Florida. We certainly consider ourselves “water people,” so making the transition to Ft. Myers was quite a breeze. We are also servants to humanity. A belief that we live by is: that to make a dollar in this world you either have to be serving someone or tricking someone; and we don’t ever want to make a single dollar without serving someone, some way.
My mom’s history runs deep in the beauty/cosmetology industry. With a very traditional and Korean upbringing, it was very important to her parents that she go to college and get a degree. So, to afford and put herself through college, my mom did hair on campus, ultimately paying for her full tuition. She majored in fashion and merchandising at FSU. After graduating, she went to work as a stylist for Moss Brothers and joined the “corporate world.” It didn’t take long for her to realize she could make way more money behind the chair as a hairstylist, while having more free time and a flexible schedule. She also saw an opportunity to be a small business owner; thus Tops Hair Salon was opened in Rockledge, FL in 1985. Min opened her own business and went to work as an owner and a stylist, which she did until the purchasing of The Salon Professional Academy – Ft. Myers. Tops Hair Salon today in 2018 is a well-oiled machine of a salon, which she continues to own while managing TSPA Ft. Myers. I will write more about her salon’s stages of evolution soon, as well as what that growth has looked like.
My history in the industry doesn’t run quite as deep as my mother’s, but it is very vast. Before cosmetology school, I was a student at UCF, community colleges, and even Bible College which brought me to live in Hawaii for a time. That whole journey is another post down the road because it sure was perspective altering. So, after Hawaii I knew that I wanted to become a hair stylist and follow mom’s footsteps into the beauty industry. I attended a sister TSPA in Melbourne, FL. It was an amazing learning experience. I was already working in our salon at the time, but upon graduation I immediately became my mom’s associate. With my TSPA training, I went through the associate program at an accelerated rate, and then became a level 1 stylist. It didn’t take long to become a level 3 stylist following the proper systems and metrics. I also realized my talent was in haircolor, so I continued my education and became Redken Haircolor Certified. After a couple years behind the chair it was time for me to make the step towards working to be an artist for a major brand. I was of course drawn to Redken, the leader in professional hair education. As I was going through the audition and training process to become a Redken Artist, L’Oréal USA (who owns Redken) offered me a corporate position and I accepted. My first title was “Redken Artistic Educator” for the state of Florida. In the Artistic Educator role I traveled four days a week to teach in multiple salons and then had one day a week to work behind the chair in my home salon. The Artistic Educator will work very closely with the Salon Sales Consultants and their District Managers to grow a territory from a sales projection perspective. I give all this info not to boast, but to just begin to paint how vast this industry is when you really dig into it. Just as above, I plan to dive deeper in future blog posts into all the avenues this industry offers and how they work.
Now to present day being the new owners of TSPA Ft Myers. We are so excited, grateful and humbled for this opportunity. Like I said, we see ourselves as servants to others and it was always a dream of my mom and I to own a school; but we never really thought it was possible until SPEC (our franchisor) showed us the light. Aside from our passion to teach the craft of hairdressing and the science behind hair coloring, what runs even deeper into our heart is that we truly see this school as a “sanctuary,” if you will; a sanctuary for women (mostly) who are at pivotal moments in their lives (men too, I am one of them gents but we are the minority here). People who need a true career or a fresh start can come to a place where they become part of a team that shares a common belief system and vision. A place where you feel trusted, encouraged, empowered, stretched, and always creative. Not forced into a box created by a system from past generations. A place where they can become professionals in their craft, but also lights amongst the world that will shine so bright for others to see. Signing off for now, if you are considering cosmetology school and this resonated with you, please come in and chat, or schedule a tour. Either way, we would love to see you.
Richie Wermüth – Co-Owner, TSPA Ft. Myers
1st Photo: Mother’s Day 2015
2nd Photo: Redken Symposium 2013 with Ty Isobe